Experience

• Compiled research and information from FOIA public records requests to write detailed articles on state and university actions, and crime stories.
• Utilized SEO best practices to improve website engagement and discoverability.
• Revitalized email campaigns through leveraging A/B tests for content and subject lines and curating content for target audiences, which increased website page views by 35% and engagement by 10%. 
• Implemented a new content plan and shift schedule, led weekly editorial meetings and assigned stories to fit audience needs, resulting in a  44% increase in content production.
• Ensured website and over 15,000 pages were accessible to ADA Title II compliance standards.
• Supervised and trained a team of 10 reporters, volunteers and interns.
• Published a semesterly digital and print magazine, and increased digital magazine reads by 17% compared to last publication.
• Met strict deadlines and worked efficiently under pressure.
• Facilitated a positive and welcoming workplace through planning group activities, workshops 
• Reported on breaking news, crime, university events and public affairs.
• Represented organization at public meetings, recruitment fairs and networking events, including giving presentations and answering questions. 
• Coordinated news teams to comprehensively cover breaking news, election coverage and hurricane live updates.

• Wrote 3 news or feature articles each week.
• Contributed relevant pitches at weekly editorial meetings.
• Collaboratively edited reporters’ articles to produce publishable website content.
• Embedded a variety of perspectives into every story to create audience-focused content.
• Curated weekly newsletters to inform readers and boost website engagement.

Education

Bachelor of Arts | Aug. 2023–Dec. 2025
University of North Florida
Major in English, Minor in Mass Communication

Certifications

AI for Work and Life Certification
UNF Professional and Lifelong Learning | Issued November 2025
ID: 5e90ee3ba3104dc08697e6fd78de7fc2

Google Analytics Certification
Google Skillshop | Issued June 2025, Expires June 2026
ID: 147934934

Skills

Other experience & Recognition

UNF Florida Blue Center for Ethics Mentor | Aug. 2025–Dec. 2025
Spoke to graduate students during virtual workshops, mentored and edited student fellows’ opinion articles for eventual publication to unfspinnaker.com.

American Association of University Women & League of Women Voters of Florida Report | Oct. 2025
“The State of Higher Education at Florida’s Public Universities: Concerns & Consequences“
Coverage of Florida DOGE requests to public universities, “Breaking down everything UNF submitted to Florida DOGE,” cited in organization’s annual Higher Education report.